Machine celebrates new client partnership with Private Property

Aug 14, 2024

Machine_ x Private Property

Machine_, a creative solutions agency where fearless minds lead to borderless creativity, has been selected as Private Property’s rebrand marketing partner. This collaboration represents a significant achievement for Machine_ and highlights their dedication to produce award-winning work that supports Private Property’s brand promise of connecting hearts and homes.

“Private Property is a welcome addition to our client portfolio, finding a home among the local and international brands we partner with. Together, we’ll reshape property marketing through borderless creativity,” says Jabulani Sigege, Group Executive Creative Director.

Private Property is a property platform that gives all South Africans the opportunity to easily, efficiently and intuitively find the right space for them. As their new partner, Machine_ is excited to use their expertise and creative strategies to make Private Property a household name in every home.

“Private Property is looking forward to developing the brand with our extended creative team at Machine_. Our partnership will focus on connecting people at the heart of property,” says Samantha Swanepoel, Chief Brand and Marketing Officer at Private Property.

The Business Lead of Machine, Lauren Brabant also expressed her enthusiasm about the partnership: “This collaboration with Private Property aligns perfectly with our vision of partnering with forward-thinking brands that are leaders in their respective industries. We’re crafting campaigns with a narrative that will resonate with every individual – especially those looking for a place to call home. Our team is eager to dive into this exciting journey and push the boundaries of what’s possible in property marketing.”

By closely collaborating with Private Property, Machine aims to understand their unique needs and tailor a plan that drives growth and success. By leveraging their creative expertise, Machine_ will develop a robust strategy that enhances Private Property’s visibility and strengthens their emotional connection with their audience.

As Machine expands and strengthens their portfolio, they remain dedicated to building strong, collaborative partnerships with their clients while delivering exceptional value.

Get In Touch

Want to find out more about Machine_’s award-winning work? Then click here to see what else Machine_ has been up to. 

Want to get in touch? You can find Machine_’s contact details here. And send an email to: hello@thisismachine.co.za. Also keep up-to-date with all of Machine_’s news by following on LinkedIn.

Machine_ in the news

Machine wins metal at the 2024 IAB Bookmark Awards

Machine wins metal at the 2024 IAB Bookmark Awards

The creative solutions agency clinched two Silver Bookmarks in the Social Media Campaigns and Influencer Marketing categories for Spotify Africa’s ‘Ons Praat Nie Afrikaans Nie, Ons Sing Dit’, and a Bronze in the Channel Innovation category for Prime Video’s Citadel ‘The Briefcase’.

Rimmel uncovers – and displays – Beauty in Real Time

Rimmel uncovers – and displays – Beauty in Real Time

When Rimmel London wanted to introduce its newly updated Lasting Finish 35HR Foundation to South Africa, it partnered with Machine_, a leading creative solutions agency that’s part of Publicis Groupe Africa.  

Get in touch_

We’d love to hear from you.

Email us at   hello@thisismachine.co.za

Find us in real life_

Machine_ Cape Town

Get directions
The Harrington, 50 Harrington St, Zonnebloem, 7925
Cape Town
South Africa

Machine_ Joburg

Get directions
Silverstream Office Park, 10 Muswell Road, Bryanston, 2191
Johannesburg
South Africa

Machine_Durban

Get directions
7 Rydall Vale Crescent, Douglas Saunders Drive, La Lucia Ridge Estate, 4012
Durban
South Africa