The best creative ideas don’t start with a brief. They start with curiosity, culture and paying attention to the world around you.
Machine_ in the news
When every brand can produce more, judgement becomes the advantage
As AI makes marketing faster and cheaper, creative judgement becomes the real competitive advantage.
Why culture powers performance – and how to use it in internal communications
Done right, internal comms = the unlock to business strategy, enabling the C-suite to turn promises to shareholders into employee-enabled business growth. This is how to move internal comms from “we sent” to “we shifted” – with proof leaders recognise.
Lesego Kotane joins machine as Managing Director
Machine enters a bold new chapter under the leadership of strategic heavyweight Lesego Kotane
Machine wins 8 finalist spots across diverse categories at the 2025 Bookmark Awards
Machine, a creative solutions agency, has earned eight finalist spots at the 2025 IAB Bookmark Awards, demonstrating the breadth and depth of its creative and strategic capabilities.
Machine Wins Best Internal Email at the 2025 You Mailed It Awards – for the Second Year Running
Machine, a creative solutions agency, has clinched Best Internal Email at the 2025 You Mailed It Email Marketing Awards for its Earth Hour email campaign.
Machine’s Sarah Browning-de Villiers appointed to IFICA’s Advisory Board
Publicis Groupe Africa: Machine’s Chief Content Officer, Sarah Browning-de Villiers, has been appointed to the Advisory Board of the Institute for Internal Communication Africa (IFICA).
Machine kicks off 2025 with a string of international industry wins and nominations
Creative agency Machine has started 2025 on a global high note, earning international recognition for its fearless work across several clients.
Machine leverages content marketing to help PepsiCo build a thriving community of bakers
In today's data-driven landscape, understanding your consumer – and knowing how to leverage that understanding – has become crucial for brands looking to grow and engage their audience. To navigate this new marketing territory, PepsiCo, owners of Sasko, Moir’s and...
Machine shines at 2024 Pendoring Awards
Machine, part of the Publicis Groupe, delivered an exceptional performance at the Pendoring Awards, an event celebrating the originality of South African indigenous language creative content and local talent.
Machine dominates at the 2024 South African Publication Forum Awards
Machine, a creative solutions agency, solidified its position as an industry leader with an outstanding performance at the 2024 South African Publication Forum Awards. The agency’s specialist content marketing and internal communications team took home a coveted...
Machine clinches gold at 2024 DMASA Assegai Awards
Proving their mettle in direct marketing, creative solutions agency Machine clinched gold at the 2024 Direct Marketing Association of South Africa’s Assegai Awards for the Sanlam Money Saver credit card campaign.